Words That Win

NextGen Benefits Ascend 2026 Summit — AttendAscend.com

Every profession has its dialect. In the benefits world, brokers talk about deductibles, copays, and networks. But in the boardroom, none of that matters. The C-Suite speaks an entirely different language — ROI, EBITDA, cash flow, risk exposure, and operational efficiency.

If you want to be heard at the highest level, you have to speak the language of the people who own the P&L.

Master that dialect, and you’ll never be treated like a vendor again.
You’ll be viewed as a strategist.
A partner.
A leader who understands the business impact of every healthcare decision.

At ASCEND 2026, we’ll translate every key financial term into sales power. You’ll learn:
• How to connect benefits strategy to EBITDA improvement
• How to explain cost control in cash-flow terms
• How to show ROI on healthcare investments
• How to turn data into a financial story CEOs actually care about
• How to elevate every conversation from benefits to business performance

When you speak the boardroom’s language, everything changes — perception, influence, outcomes, and your ability to close high-value clients.

The right words don’t just inform.
They win.

Learn how to speak them — only at ASCEND.
Secure your seat at AttendAscend.com.